WhatsApp Automation

WhatsApp has 95%+ open rates, making it one of the most effective channels for student communication. Euron Systems integrates with the WhatsApp Business API to send automated notifications and marketing messages.

Setup

Step 1: Connect WhatsApp Business API

Go to Settings → Integrations → WhatsApp.
Click Connect WhatsApp.
Follow the setup wizard to connect your WhatsApp Business account.
Verify your business phone number.
Get your message templates approved by WhatsApp (required for business messaging).

Step 2: Configure Message Templates

WhatsApp requires pre-approved templates for business messages. Common templates:

Template	Use Case
Welcome	Sent after registration
Order Confirmation	Sent after purchase
Class Reminder	Sent before live sessions
Course Completion	Congratulations message
Offer/Promotion	Marketing message with CTA
Payment Reminder	Subscription renewal reminder

Step 3: Set Up Automation Rules

Go to Marketing → WhatsApp → Automations.
Create rules for when to send WhatsApp messages:
- On registration → Send welcome message
- On purchase → Send order confirmation
- 1 hour before live class → Send reminder with join link
- On course completion → Send certificate link
- 3 days before subscription expiry → Send renewal reminder

Broadcast Campaigns

Send promotional messages to your student list:

Go to Marketing → WhatsApp → Broadcast.
Select the audience segment.
Choose an approved template.
Fill in the dynamic variables (student name, course name, etc.).
Preview and send.

Important: WhatsApp has strict anti-spam policies. Only message students who have opted in, and keep promotional messages relevant and valuable.

Analytics

Delivery Rate — Percentage of messages delivered
Read Rate — Percentage of messages read
Response Rate — Percentage of messages that got a reply
Opt-Out Rate — Percentage who opted out of WhatsApp messages

Email Automation — Email marketing
Affiliate Program — Referral marketing