Revenue Analytics
Revenue analytics provide detailed insights into your platform's financial performance. Track trends, identify top-selling products, and forecast future revenue.
Revenue Overview
Key Metrics
- Gross Revenue, Total revenue before refunds and fees
- Net Revenue, Revenue after refunds and gateway fees
- Refund Rate, Percentage of transactions refunded
- Gateway Fees, Total payment processing fees paid
- Average Transaction Value, Mean amount per transaction
Revenue Breakdown
View revenue segmented by:
| Segment | Examples |
|---|---|
| Product Type | Courses, Books, Webinars, Test Series, Hub |
| Individual Product | Revenue per specific course or product |
| Time Period | Daily, weekly, monthly, quarterly, yearly |
| Payment Method | UPI, Cards, Net Banking, Wallets |
| Geography | Revenue by country or state |
| Coupon Usage | Revenue with and without coupon codes |
Revenue Charts
- Revenue Trend, Line chart showing revenue over time
- Product Mix, Pie chart showing revenue distribution by product type
- Top Products, Bar chart of top 10 revenue-generating products
- Geographic Map, Heat map of revenue by region
- Payment Method, Breakdown by payment method
Forecasting
Based on historical data, the system projects:
- Next Month Revenue, Estimated revenue for next month
- Quarterly Forecast, 3-month revenue projection
- Growth Rate, Projected month-over-month growth
- Subscription Revenue, Projected MRR growth
Financial Reports
Generate reports for accounting and tax purposes:
- Transaction Report, All transactions with details
- Settlement Report, Gateway settlement records
- Tax Report, Revenue with tax breakdowns (GST, VAT)
- Refund Report, All refunds with reasons
Related Documentation
- Dashboard Overview, Overall analytics
- Student Analytics, Student data
- Payment Gateways, Payment processing